About Us
Purple Kind is a Salford-grown social enterprise that empowers adults with learning disabilities, special needs, and mobility challenges to lead more connected, confident, and independent lives. We foster a supportive, inclusive environment where individuals plan their own journeys of discovery through community engagement, skill development, health-focused learning, and meaningful relationships.
Our Vision
We envision a Salford where every adult with additional needs feels valued, included, and empowered to reach their full potential. A community where barriers are dismantled, opportunities are accessible to all, and individuals can confidently navigate their lives, contribute their unique talents, and enjoy a rich quality of life. We strive to be a leading example of community-driven support, fostering a network of kindness, understanding, and practical assistance that extends to individuals, their families, and the wider community.
Our Values
At Purple Kind, our work is underpinned by a set of core values that shape everything we do:
Empowerment: We believe in fostering independence and confidence, enabling individuals to make their own choices and lead self-determined lives. Inclusion: We create a welcoming and accessible environment where everyone feels valued, respected, and a true part of the community, regardless of their abilities. Community: We champion connection and collaboration, building strong relationships among our service users, their families, our team, and the wider Salford community. Respect: We treat everyone with dignity, understanding, and kindness, recognising the unique worth of each individual. Person-Centred Approach: We tailor our support to meet individual needs and aspirations, ensuring that each person's journey with Purple Kind is meaningful and impactful. Integrity & Transparency: We operate with honesty and openness in all our interactions and are accountable to our community and stakeholders.